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ADDC - App Design & Development Conference 2018

Logo of ADDC - App Design & Development Conference 2018 ADDC - App Design & Development Conference 2018

4th to 6th July 2018

Barcelona, Spain

Part of the ADDC series

App Design for Women, by Women

Enough with clichés and pink stereotypes for female products. Let's demystify stereotypes and assumptions. Needs that woman didn't even have were once created by man working in brands targeting female audience. This talk will show how - and how not - branding and design should be tought for women-centric products.

This session is held on in Main Room

Speaker